Wednesday, April 15, 2009
Thursday, April 2, 2009
Assignment 6- storybook
Assignment 6
Final Project
• Theme: Hype, crook and lyric (Group project)
• Form: Choose either option 1 or 2
– Option 1: A storybook targeted to children ages 6‐9
- Option 2: A comic script targeted for teenagers
Our group chose option 2.
Our story is definitely a breathe of fresh air compared to the other storybooks. It is a relatively bold attempt to deviate from the norm actually.
It has important takeaways about growing up behind it and beautiful and colourful illustrations to capture children attention.
Layout and typography
There are ample breathing space between the text and the pictures. We used fun and round font that is easy to read.
Difficulties
As this is our first time creating a storybook, we met with a few difficulties at the printing shop.
Firstly, the size of our book is different from the standardised size book offered in the printing shop. As a result, we have to print our book in a larger paper and cut away the excess. What a waste of paper and $~~
Secondly, we have limited binding options as we did not leave enough space between and allows for bleed.
Thirdly, the colours turned out to be slightly darker than expected as we have saved the files as RGB when the printer is CMYK.
Lesson learnt
This project was, I must say, very challenging and exhausting. This is especially so when we only embarked on this project at the end of the semester when all the other projects and assignments for other modules were soon due. All of us were busy and hardly able to meet physically. We did most of our discussions and sending of files online.
Saturday, March 21, 2009
Friday, March 20, 2009
Assignment 5- postcard
I have always loved the Asian performing arts very much. They are really colourful and heartening. Sadly, these cultural arts heritage of the Asian are gradually being forgotten and discarded by people around the globe, especially the younger generation. Hence, my postcard aims to recapture these Asian performing arts such as the “Chinese opera”, “Malay Wayang” and “Japanese Geisha” in a more youthful light. And most importantly, to capture the colourful essence of Asia. Hence, I would design the postcard in such a way that it represents the Singapore heritage board which aims to promote the Asian cultures.
The illustrations are drawn in a cartoon style (with big head and small body) to make it look cuter and appeal to the mass public, especially the youth.
I have started with the colour palette with the two normal and most frequently combinations of colours the warm and cool colours.
While perceptions of colour are somewhat subjective, there are some colour effects that have universal meaning. Colours in the red area of the colour spectrum are known as warm colours and include red, orange, and yellow. These warm colours evoke emotions ranging from feelings of warmth and comfort to feelings of anger and hostility.
Here, I am trying to evoke the feeling of warmth and energy in the postcard.
Here, I am trying to evoke the feeling of calm and coolness in the postcard.
Final Prototype
Lesson learnt
I have learnt that colours and different colour combination can really create different emotions.
Friday, March 13, 2009
Assignment 4 - Poster Design
For our fourth assignment, we were supposed to design a poster with the objective of informing people about the theme “save, kill or prevent”. I have chosen the theme “save”, “save” the notion of beauty.
Comments
-imbalance size of NUS logo
-the copy is too small
The red bonding box, ”SAVE” and “STOP” and the large gory illustration are added in to capture the attention of the passer-bys and bring across the message that slim is not necessarily beauty.
I have placed the heading on the right side of the poster to balance the illustration on the left.
Contrast
• Try to maintain a good contrast between the background and the foreground by using the red bonding box
• Balance
• Try to maintain good Asymmetrical balance on the left side of the poster by indicating visual weights between the illustration and the information on the right.
• Continuity
• The illustration leads to the caption starting from the left to right. Directing the attention of the viewers to the caption and copy.
• Information
• Copy was restricted to the right side of the poster which doesn’t confuse the viewer, unlike in poster with words randomly placed.
• Typography
• Thick and rich typeface for heading adds a attract the attention of the passer-bys.
From this assignment, I learnt more about the placement of items in a poster to keep the balance and harmony of the overall poster.
Friday, March 6, 2009
Assignment 3
Title: U C what I C (Visual story)
• Visual narrative: Telling a story in 8 photos
(without using words to describe your story)
• Story telling: Your story can be with or without
a twist
Our third assignment was to tell a story using 8 or less pictures with or without a surprise ending/twist in the plot. It seemed like an easy task. But perhaps …
No!
I thought of many ideas, but they were going to be hard to execute because I would require certain types of models for the pictures, whom I won't be able to get. For instance, I wanted to have a story that involved a toddler, but realised that I didn't know anyone in that age group.
Frame 1
Frame 2
Frame 3
Frame 4
Frame 5
Frame 6
Frame 7
Frame 8
Comment
This assignment really taught me about camera angles and settings. It's the first time I faced and realized the problem of noise in photographs. Apparently, ISO settings can be altered to reduce noise. I have also realised that different angles can really present things differently, and create a different mood/effect. I also better understood the rule of third in taking pictures.
Thursday, February 19, 2009
Assignment 2
and this pictogram will be placed within NUS campus.
I have encountered situations when I cannot board onto the NUS shuttle bus because of people who are not willing to move to the rear.
I think many people have experienced that kind of situation before too. Therefore, I think there is a need for a pictogram to be put in the NUS shuttle bus to REMIND people to move to the rear.
Hence here is what I have come out with.
1. Make the tyres rounder.
2. Standardized the stick mans
3. Make the handles thicker.
2nd Abstraction
The red arrow used in the abstractions brings the passengers’ attention to the pictogram and also calls upon the passengers to perform the action of moving to the rear.
I have chosen Abstraction 5 to be developed into the final pictogram.
Basically, it captures the essence of concept using the minimum visual details.
Friday, February 13, 2009
Assignment 1- Prototypes
Week 6
Assignment 1 – Edited prototype
I have darkened the outline for my cat as advised by the class and Mr Alfred.
I have also used the burnt tool in photoshop to enhance the image, making it less flat. Overall, I thought the outcome was good. J
Lesson learnt
I really enjoy sketching and brainstorming for ideas but when it comes to digitizing … :’(.. It’s really tough!!!
It’s the first time I tried using the Illustrator Application. It’s totally alien to me. I really struggled a lot with it. Well, all is worthwhile though, because it’s really a very useful application. Using Adobe Illustrator, the illustrations can be edited to give this “clean” feeling which tablet cannot give.
Friday, January 30, 2009
Assignment 1
Week 4
What is it about?
To design your name to fit YOU (i.e. personality, character, outlook, strength &
weakness, inner self)
Challenge
The biggest challenge for me is to discover my true SELF.
Since SELF is so complex, there can be so many different representations. Hence, the first thing i did was to find out how others see me and compare their interpretations of me to that of my own. This gives me a head start to work on what truly represents me.
Brainstorming process
Some descriptions which i gathered about myself :
-Cat person/lover
-Reserve
-Gentle
-Friendly
-Joyous
-Traditional
-Unrestricted
Preliminary sketches
After getting a clearer picture about mySELF, the next challenge is how to transform these description about myself to visual form effectively.
*picture to be uploaded
This is a sketch of a clown and a dog doing stunt, it's basically like a circus.
I'm trying to bring across the idea that I'm someone who is always(usually at least) joyous and hopes to bring my joy to the people around me too.:)
2)
*picture to be uploaded
This sketch shows an angry and frustrated person being chained up and weighed down by heavy ball-shaped weights.
The chain symbolises the rules which i have to adhere to and the weights symbolise the stress from school, work, family and society.
I'm trying to convey the idea that I'm someone who dreaded being restricted and would like to break free from these stress.